- A new initiative by the Government under Program Strategik Memperkasa Rakyat dan Ekonomi (PEMERKASA) through MATRADE, to intensify promotion of Malaysia’s export by leveraging on virtual and hybrid platforms focusing on online and offline (O2O) with greater emphasis on digital marketing
- eBizLink provides cost-effective and sustainable solutions for Malaysian Small & Medium Enterprises (SMEs) and Mid-Tier Companies (MTCs) to seize new business opportunities arising in the global marketplace following by the COVID-19 pandemic
- The Digital Trade Platform, a centralised digital platform with integrated trade engagement facilities, including trade facilitation, digital marketing, online collaboration, online B2B business meetings (eBizMatch), business pitching and webinars
- eBusiness Online Campaign, which emphasises digital marketing via programmes such as KOL live-streaming and in-store promotion that is integrated with social media channels. Campaigns will be streamlined with MATRADE's annual trade promotion programmes, and leveraged on international or regional online sale campaigns
Malaysian SMEs and MTCs registered with MATRADE.